Eddystone, NFC, QR; 3in1 Smartposter with Cloud Content and Analytics; [English Subtitled]

1. Eddystone is the android version of ibeacon (sort-of), this is truly cross-platform and broadcasting a string character e.g. “www.hk-rfid.com”, instead of meaningless ID as in ibeacons.
2. WE DON’T TAKE SIDE IN TECHNOLOGY; tomorrow there will have another new broadcasting method. No matter NFC, QRcode, or kind-of-ibeacons, only thing we are sure is that they are not going to be the ONLY one single method.
3. That’s why marketing promotion banners or posters have to equip with multiple methods, co-existing to let different mobile users to read content.
4. Hence, it gives birth a Cloud platform to hold all content. As shown in video, change content in ONE method, all others follow. 

Top Application: Advertising, Marketing

Product shown in video:

• 3in1 Tag:  Garrison HKRAR-BT02
• Tag on the right: Smartplate Card,  also see Smartplate Cuccu
• CMS Cloud: Smartplate (free for half year, bundle with Smartplate Card and Cuccu)

 For more information: sales@hk-rfid.com

Summary on Building Hardware Fair in AsiaWorld Expo

For more explanation, please click on this youtube video (available in cantonese only)

Hong Kong International Building and Hardware Fair

Oct 2015 

The 10th Hong Kong International Building and Hardware Fair has just come to the end gratefully. The exhibition has lasted for four days, from 28/10 – 31/10 and has successfully attracted tremendous amount of construction-related visitors and exhibitors worldwide. All participants have benefited from this opportunity to communicate and shared the latest technology that applicable in construction industry. 

We are pleased to be invited to hold a talk about the latest technological development in building construction industry  

Internet of Things for Building (IoTB) 
Being the major theme of our exhibition this time, IoTB has successfully drawn numerous attentions from the visitors.
IoTB is a well-designed system which supported by both software (online cloud platform, called BCDS) and hardware (RFID tags and readers).
With embedding RFID tags in pre-production stage, IoTB aims to link all building components such as precast concrete walls, floor panels, aluminum window frames etc. to BCDS online cloud platform. In order to enhance accuracy and convenience in construction management, IoTB allows users to record production data, monitoring the progress of the construction and obtaining real-time management information such as cost effective indicators, assembly report, etc.

An online cloud platform for both IoTB and Gearform™

GearForm™ 
GearForm™ is a cloud-based lifting gear record system that attractive to visitors who need to manage a huge number of lifting gears in construction site. This cloud platform which also provides an auto-alert on the expiry date of those safety forms.

Above are some passive RFID tag can be used in both IoTB and GearForm™ system 

Proximity Safety
Worker safety in construction site is another topic that visitors were interested in. Proximity Safety is an RF fencing technology for worker safety which adopt dual-frequency mode with two distinct frequency bands to provide extra safety level. Adopting Proximity Safety in construction site provides a multi-person, 360° all round and an adjustable protective fencing for both worker and machine.

These are the alarm and reader that mount on the vehicle (left) This is the tag that mount on worker’s helmet (right) 

Hong Kong RFID is glad to achieve great success in this exhibition. We are looking forward to participating in future exhibition to promote our RFID products and solutions to the public and facilitate exchange of ideas in the industry.



For details, please contact info@hk-rfid.com

Garrison BT02 Beacon Tag supports Eddystone URL

How to push a simple URL to smartphones? That is a billion dollar question.

QRcode still remains popular even though it requires rarely-installed scan-apps. Many users might not realize that many install messaging apps like LINE or WECHAT can scan QR code too. But until the day all camera apps have scanner feature built-in, it won't take off as the most popular method.

Android Smartphone has the next-best method called NFC, which is useful to pick up URL without any APP; that leaves the lonely and helpless iPhone users.

It is a well-known fact that all street promoters who are delivering FREE ice-cream in return for loading a URL or pressing LIKE a Facebook page or installing an APP, hates iPhone very very much. It is extremely hard to push a message on iphone even with iBeacon technologies, APP-support is a luxury for a short marketing campaign. The most common method is manual key-in search words in itune store.

Now street marketing got a new better method for iphone users; by using Eddystone URL and commonly installed app "Chrome".

At the moment, Chrome is the only browser that supports Eddystone URL beacons. BUT, it won't be long for other OS or App or Browser in the same ecological system doing the same. Why not? they got to have something for their endless update, right?

For iphone users who believe they approached a Eddystone beacons broadcasting URL, and for the promoters who are broadcasting a URL, this is what will happen;

A demo for a iphone to get a URL, by just check on Notification, in Chrome section.



The beacon in the screen: HKRAT-BT02

The Setup procedure is simple:  link.